Over the past few years, I’ve built and managed communities across platforms like YouTube, LinkedIn, newsletters, and podcasts. One big lesson I’ve learned: you don’t really own your audience on those platforms.
If your YouTube channel gets banned tomorrow, if your LinkedIn account gets flagged, or if your emails land in spam—your connection to your audience disappears overnight. That’s a scary thought. I’ve personally faced this problem, and it’s one of the main reasons I created My Insider Pass.
My Insider Pass is a simple but powerful way to engage your audience directly on their phones—on the lock screen, where attention is highest—without relying on social media algorithms, expensive SMS campaigns, or crowded inboxes.
The Problem: Losing Access to Your Audience
If you’ve built an audience, you already know the challenges:
Social media is rented land.
If X, LinkedIn, or YouTube suspends your account, you lose your community.Email engagement keeps dropping.
Open rates are low, inboxes are crowded, and too often your newsletter ends up in spam.YouTube notifications don’t reach everyone.
Most subscribers never turn on the bell, which means your videos go unseen by the very people who want to hear from you.SMS is effective but costly.
Text messaging has great open rates, but at scale it gets expensive fast.
The result? Even when you have thousands of followers or subscribers, most never see your message.
The Solution: An Insider Pass
That’s where My Insider Pass comes in.
Instead of fighting algorithms, crowded inboxes, or rising SMS costs, you can repurpose the wallet technology already built into every iPhone and Android phone. The same tech that powers airline boarding passes and event tickets can now power your direct connection to your audience.
Here’s how it works:
- Your audience adds your Insider Pass to their Apple Wallet or Google Wallet with one tap.
- You send push notifications that land directly on their lock screen.
- You stay top of mind with your most loyal fans, customers, or community members.
No apps. No downloads. No extra logins. Just a simple pass in the wallet your audience already uses.
Why Insider Pass Beats Email and SMS
- Higher engagement rates than email. Push notifications get seen immediately on the lock screen.
- More affordable than SMS. Scale without burning your budget.
- Always accessible. Even if your social accounts get banned, you still control your direct line to your audience.
- Built-in trust and security. Apple and Google wallets are secure, and we’re simply repurposing their existing infrastructure.
Why I Built This
I didn’t create My Insider Pass for theory—I built it for myself. As a creator with an audience spread across YouTube, LinkedIn, podcasts, and newsletters, I kept running into the same problem:
- My audience wasn’t seeing my updates.
- Algorithms controlled my reach.
- I couldn’t count on social platforms to protect the connection I’d worked so hard to build.
I wanted a better way to communicate directly with the people who actually care. And I knew other creators, entrepreneurs, and community builders needed the same thing.
That’s why I built My Insider Pass.
Try It Yourself
Want to see how it works? Add my official Insider Pass to your wallet and experience it firsthand.
👉 Click here to add My Insider Pass
You’ll immediately see how simple it is—and you’ll understand why this is the future of audience engagement.
Final Thoughts
At the end of the day, building an audience is about building relationships. But relationships require consistent, direct communication. Social media platforms, email inboxes, and SMS campaigns all come with roadblocks.
With My Insider Pass, you finally get a direct, affordable, and reliable way to stay connected with your audience—on their lock screen, not buried in spam.
This is the tool I wish I had years ago. And now, I want to share it with you.
